Compare strategic positioning options to inform a key development project and foster social betterment and community ties
Compare strategic positioning
options to inform a key
development project and
foster social betterment
and community ties
The Actions
- Review of relevant literature and analysis of social factors applicable to the territorial context
- Worldwide benchmarking of similar anchor institutions and philanthropic models that enabled local revitalization
- Review of other international initiatives combining health, urbanistic, philanthropic and territorial development aspects
- Drafting of a strategic narrative capable of casting the hospital and its foundation as long-term, social transformation catalysts
The Result
An analysis which contributed to the coming to fruition of a major renovation project by stressing its social and territorial advancement capacity beyond the construction phase.