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Redefine the role and intervention model to increase support for the cultural ecosystem as a whole

Case study
Culture

Redefine the role and

intervention model to

increase support for the

cultural ecosystem as a whole

Client

Major Support Organization for the Arts and Culture Sector

The Big Question

Transforming your Model

How to reinvent your formula before it gets jumbled by the market forces

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The Actions

  • Mobilization of more than 60 artists, emerging organizations, major institutions, key partners, and industry experts
  • Conducting of individual and group interviews, surveys, and strategic retreats to identify community needs and expectations towards the support organization
  • Comparative analysis of various, similar organizations in 15 countries to identify the most effective models for funding, talent development, outreach, and innovation
  • Analysis of structural disruptions affecting the sector, including the economic precarity of artists, evolving business models, dwindling philanthropy, access to venues, data use, and internationalization
  • Drafting of a new intervention model that will create more impetus, increase rallying power, and foster more innovation

The Result

A new identity focused on reducing red tape and improving services for artists and organizations, all through a prospective, centralized hub to facilitate access to funding and resources.